Active Retailers
320
AgriTech
Ishita and Vikram digitized procurement for agri-input retailers
An agri-ops founder from Indore partnered with a product leader from Hyderabad to streamline B2B input sourcing for local retailers.
Ishita VermaVikram DesaiIndore & Hyderabad, India2026-01-276 min read
Reorder Improvement
34%
Average GMV
INR 1.9Cr/month
Challenge
Retailers struggled with volatile pricing and fragmented supplier communication during procurement windows.
How They Matched
They matched on agri domain tags and validated fit by co-running discovery interviews with 20 retailers.
Build Phase
The team launched price alerts, bulk ordering workflows, and supplier reliability scoring for recurring purchases.
Measurable Impact
Within six months, 320 retailers became active users and reorder cycles improved by 34% with lower stock-outs.
Founder Lesson
In B2B commerce, reliability and repeatability often matter more than catalog breadth.
Stage: Early Revenue | Timeline: 6 months
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